The Real Estate Marketing Blog

2008 Realtors Conference Wrap Up

Vinny — Tue, 11 Nov 2008 16:00:52 +0000

The National Association of Realtors held its annual real estate conference in Orlando, Florida this past weekend to close out a tumultuous year for the real estate market. The venue was nothing short of spectacular as companies from all across the world and vendors from

Yahoo Will Not Show Google Sponsored Ads

Vinny — Wed, 05 Nov 2008 16:04:15 +0000

Google and Yahoo Ad Deal Falls Through In case you have not been following what could have been one of the most significant deals for the search marketing and online advertising industries, it has been announced this morning that Google has officially backed out of the Yahoo advertising partnership

What Real Estate Clients Want to Find On Your Site

Real Estate Marketing Team — Thu, 30 Oct 2008 22:32:20 +0000

So you might have a real estate website that’s doing well… But chances are if you’re reading this article, your website isn’t generating leads in significant or reliable counts. The point of this blog post is not to tell you some "magical formula" which will transform your website into a lead-generation machine. In reality, there

Real Estate Email Marketing Tips & Tricks – Part I

Taysha — Fri, 24 Oct 2008 23:49:55 +0000

As a Realtor, I know you are constantly looking for new and improved ways to connect with your target market. Utilizing email marketing (e-blast) to its fullest can be tricky. This marketing method is very powerful, but is often easily abused. May the following Tips & Tricks make your email marketing campaign planning, easy and

Announcing Real Estate Events Through Evite.Com

Taysha — Thu, 09 Oct 2008 23:51:33 +0000

Planing a Real Estate event just got cheaper - Say Goodbye to the cost of printed invitation with an envelope and stamp and hello to the new age Electronic Invitation. If you are planning an event in this current real estate market and are looking to slim down on your costs go electronic for your

META Tags Configuration Guide

John — Fri, 03 Oct 2008 23:43:56 +0000

For anyone looking to save on SEO, here are some basic guidelines for configuration of your META data: TITLE Purpose: To title & summarize the content of a web page. SEO Impact: It’s one of the most important things to configure properly. Well-written TITLE tags can generate first-page rankings on their own if your search market isn’t very

What Can We Learn From Google Moderator?

Chris — Tue, 30 Sep 2008 22:13:22 +0000

Google recently launched a tool that allows users to ask questions to specific groups around the world. Whether it be a presidential candidate or an employee of Google, Google Moderator allows you to ask questions that either have a great deal of meaning or will just kill

Real Estate Blog Posting Ideas

Megan — Mon, 29 Sep 2008 15:32:38 +0000

Are you having trouble coming up with ideas for your blog? Are you interested in finding new ways to market your listings to prospective buyers…? Well, why not combine the two by blogging your property listings! It is easy, creative and a great way to showcase your properties. There

SEO For Real Estate Websites: An Overview

John — Mon, 22 Sep 2008 20:52:51 +0000

If you aren’t familiar with the practice of search engine optimization (SEO), now is a great time to learn about it; there have been a lot of changes recently with the way search engines read and index websites, and it doesn’t appear that the evolution of real estate SEO is going to slow down any

Successfully Commenting On Other Blogs

Taysha — Sat, 20 Sep 2008 23:07:11 +0000

In an earlier post I wrote about How Link Building Works and Faux Pas to Avoid; the main purpose of that blog was to explain how to gain more relevant traffic to your site. Just like Link building; commenting on blogs will begin to build relevant