So you have started a blog, you have been posting religiously and are now left to wonder what else you can possibly do to optimize your blog for the most exposure across the Internet. Or, perhaps you are ready to get your blog going and want to make sure that you take the right steps […]
Finding Real Estate Keywords: Strategies And Tools
The building blocks of any search marketing strategy are the keywords that you are targeting. Keywords are essential parts of your website domain name selection, SEO content pages, and sponsored search engine advertisements. Picking out what phrases you wish to establish your company and its online brand as an authority on is an important decision; […]
Lead Generation Strategies (And Plans) For Real Estate
If you ask a sample of 100 real estate professionals what’s the most important thing their website could do for them, we are willing to bet that over 90% of them would say “generate leads that result in actual transactions.” While we don’t have enough room in this post to tell you how to sell […]
Real Estate Branding Creation In Five Steps
Branding your real estate business is vitally important, but what is a real estate brand? Let’s first start by giving you some (oft-quoted) key definitions of branding: Walter Landor, one of the greats of the advertising industry, said: “Simply put, a brand is a promise. By identifying and authenticating a product or service it delivers […]
5 Ways To Encourage Visitor Participation On Your Real Estate Blog
Creating and managing a blog website is a vital tool in your online communications repertoire. With decent graphic design elements and some how-to on writing compelling blog posts, anyone with valuable knowledge and opinions can become a great blog writer and visitors will love the website. You can not only increase your chances of achieving […]
Email Marketing Best Practices – 3 Quick Tips for Real Estate
3 Essential Truths About Effective Real Estate Email Marketing When you’re a real estate professional, you don’t exactly have a lot of time to send out an email blast, so making sure to put your time to best use is key. Let us help you jumpstart your campaign today with 3 quick tips that will […]
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