Trulia, the innovative real estate web service that connects agents and brokers to customers searching for homes and neighborhood insights, can help increase business by driving traffic to your site. Trulia is gaining visitors and listings and its innovative features maintain visitors on the site for a longer period of time. Trulia Voices is a feature that allows viewers to ask questions and receive expert feedback. This forum lets you directly associate yourself with viewers and/or prospective clients, and provides an option to leave your site URL—which is an advantage for SEO purposes. Truila’s newest feature is its publisher platform, which can best be described as the Google AdSense of real estate. Publisher platform will allow small to medium sized newspapers create their own versions of Trulia into their classified listings. The service is free for publishers, and among the papers using a Trulia portal on their sites are Kiplinger, Village Voice Media and Seattle Weekly. This feature is a great advantage to publishers wanting to increase visitors.